Athleticloud aims to connect coaches, parents and athletes through a secure cloud-based solution. Augmental supported the business through Athleticloud’s strategic digital marketing company, Firm Media.
Athleticloud required a marketing tool to offer potential customers a complete overview of its features, pricing, and points of differentiation. Firm Media proposed and designed a microsite for this purpose. For its part, Augmental conducted interviews with Athleticloud; reviewed background materials; and wrote engaging, goal-oriented copy aimed at driving leads to sign up for future updates from the company.